Ideas: Choose Types of Ads/ Rate Ads

[jhoyer27]

I know there are a lot of folks out there that are annoyed by the advertisement selection that they are exposed to.  I am also one of them.  I have a suggestion, though I'm sure someone must have thought of this already.

Give us a thumbs-up/thumbs-down option for advertisements!  Not all advertisements are terrible, but some of them are so offensive to people that it's driving them away from your platform.  Or at the very least leading them to mute their device for a couple minutes until the ads are done playing.  I'm sure the ad payers probably don't enjoy forking over money simply to be muted and ignored by your listener base.  At the very least give them the exposure to those who are actually going to listen to them, and help them avoid those who are going to avoid them!

mod edit: changed title for clarity

[Itsdemondeer]

Hello @bpostow!

I too find some adds beyond annoying. So o don’t think we can like delete adds unless they give up like this contract. On the other hand to change the adds they need other companies to sign a contract. Now I own a store and I do get some emails here and there requesting me to sign a contract to be on the TV with commercials here and there (of course I didn’t agree). So I guess you’re stuck with Chick-Fil-A.

-Demon Deer

٩( 'ω' )و

[AdamPandora]

@bpostow I moved your post over to this existing feature request: Choose Types of Ads / Rate Ads

Make sure to upvote this thread with a ❤️if you'd like to see this option added to the service.

Thanks for being a part of the Community! 

[Thibaultyna]

I'm getting a particular ad from a company that does not sit well with me. It is not Trojan, gynecologist, Adam & Eve, or what-have-you. It can't possibly be "based off my listening habits" (so I don't want to read the copy-paste about how all ads are vetted by your staff). It does not have any immediate "mature content", but it is insulting in a different nature. Is there any way to remove My Pillow ads? Or shut them out of my account? An idea would be to be able to Thumbs Down an ad, so it doesn't play it. Nearly every other service has the ability to report ads, why not Pandora? I've used your service for years and haven't really had any issues until I heard Mike Lindell come on. I've used your paid service, and it's great, but sometimes I need a break from the paid service, so that is not an option this month (so I don't want to read the copy-paste of how "another option" is to subscribe). How do I report ads? Thank you. 

[AdamPandora]

@Thibaultyna I moved your post over to this existing feature request: Choose Types of Ads / Rate Ads

While there is not currently a way to provide thumb ratings on particular advertisements, make sure to upvote this thread with a ❤️if you'd like to see this option added to the service.

In the meantime, I have passed your message along to our Ads team for further review.

We appreciate you taking the time to reach out to us about this!

[asdfghjklasdfgh]

The Febreeze rap ads are the reason I switched to spotify.  I cant believe how many times I've been relaxing listening to Jazz or something and am bombarded with "I FUNKED UP! UHH UHH I FUNKED UP" Seriously, let me opt out of this horrible ad. 

[diegocaam]

Hi. I strongly support the idea of letting users customize the type of advertisements we are exposed to. I often have little children around when I'm playing Pandora. I do not want them to be exposed to adult content in advertisements, be it movie trailers with offensive language or LGBT photos or campaigns. 

[Timo69]

I am considering deleting my account. I realize we need advertisements but when the ads hit home it knocks me out of my zone. I don't want to be reminded of the **ahem** I'm dealing with. That's why I'm listening music. To escape for awhile!

[Succubus4201]

Id love to stop hearing pregnancy ads. I'm not planning on having another kid, ever.

[lyghtkeepr]

I find the so-called teenage euthanasia ad very offensive. There needs to be a way to at least switch a bad ad to something else. That kind of subject material should only be for adults and not broadcast on a "family friendly" platform. Please stop this ad.

[Eksha]

What you need are better solutions.  One good approach would be a feature that lets anyone flag an Ad as "offensive, explicit, or otherwise obnoxious" and let people filter out any ads which the community objectively *hates*.  (You could even let people star ads which are especially appealing and give that feedback to the advertisers.)

I know what you're thinking, "oh my god!  our MONEY!!  how can we maximize profit without spamming children with irritating content?  We need to drive people to our subscription services by being as loud and irritating as possible between quiet songs."

But you don't need that.  People actually appreciate good quality ads.  And advertisers appreciate feedback that helps them to produce and reach people with good quality ads.  It is not that difficult to promote ads that are informative, useful, pleasant, and memorable.  The problem is that advertisers don't get feedback from real end users, only from the people selling them airtime, so they make ads that suck, and they lose out on business because of it.

So-called explicit content buried in songs is not similar to highly audible obnoxious content in ads.  Using one filter for both is nonsense.

You know as well as we do that some of your ads totally suck and are never going to inspire anyone to buy the product.  But there are plenty of products and services we'd be perfectly happy to learn about, just don't shout them at us at four times the music volume and don't be gross about it.

Try forwarding our requests to your software engineers rather than your business & PR teams, and you may find people more able to think in terms of improved solutions rather than excuses. 

This has been an issue forever, you've had plenty of time to make more sincere efforts to improve ad quality and benefit your advertisers.  (I literally committed to NOT buy a Nissan Rogue last year because I got so sick of their ads and had no way to shut them off!  I bought a Honda CR-V this year.  I'm not 100% sure I remember correctly but I think Honda had a notably peaceful ad a couple of years ago (on pandora) that I wished I could have told them I appreciated.  Good quality and treating customers with respect works!!)